We at Ira Ford Auburn are proud to showcase our collection of new, used, and certified pre-owned Ford models. For years, we’ve been helping drivers feel confident about their choice in Ford thanks to our diverse inventory and straightforward financing.
We now want to spread the word to our loyal shoppers near Southbridge, MA. To read more about our current models, financing, and things to do while you’re in town, keep reading!
About Southbridge, MA
Southbridge, MA, is the perfect escape from the hustle and bustle of New England. Here is a list of just some of our favorite places to visit when riding around the neighborhood:
Optical Heritage Museum: See things like funky frames and lenses at this specialty museum. Scentimental’s Flower & Gift Shop: Stop and smell the roses while gifting a loved one a beautiful bouquet from this charming flower shop. Charlton Street Mountain Bike Trails: Get some fresh air and see the sights when biking along these local bike trails! With so much to see, it only makes sense that drivers rely on Ira Ford Auburn to get to their next adventure in style.
Our New Ford Models for Sale near Southbridge, MA
We make our website easy to use, so you can spend less time searching and more time getting to know your new ride. First, select the condition you prefer your Ford model to be in: new, used, or certified pre-owned.
From there, you’re able to filter through our selection based on:
Model Features Mileage Fuel type Want a pre-owned large SUV with a Blind Spot Monitor and fog lights? Check out the Ford Escape XLT. Looking for a new mile-friendly compact with its own Wi-Fi hotspot? The Ford EcoSport SE is awaiting you. Would you like to try out your first-ever certified hybrid truck? Then the Ford F-150 XLT is just the model for you.
That’s just the beginning. Here are some other signature Ford lineups to look forward to:
  • Ford Explorer
  • Ford Bronco
  • Ford Expedition
  • Ford Edge 
If you’re unsure where to start, our sales team would be happy to assist you. Our car specialists know everything there is to know about our many Ford models and can easily pair you up with a perfect match.
Ford Inventory
Used Ford Models for Sale
When it comes to buying a reliable and affordable vehicle, our used Ford selection is the place to be. Our dealership boasts an extensive inventory of quality used Ford models, as well as models that live up to higher standards in the Ford Blue Advantage certified pre-owned category.
Whether you’re in the market for a rugged F-150 to handle weekend adventures or a sleek Fusion for daily commutes, we have something for everyone. What sets us apart? Each used Ford undergoes a meticulous inspection process to ensure they meet our rigorous standards for quality and safety.
Our used Ford inventory has tons of SUVs, cars, and trucks ready for you to explore. Each one is unique as well, with its own mileage, production year, features, and more. Whether you know exactly what you want or are just getting started, our selection has plenty to consider.
Used Ford Inventory
Financing Your Ford
For your convenience, we make it easier than ever to start your Ford finance journey. Start with our finance application, which will ask you to input the following information:
  • Personal information (name, phone number, address)
  • Employment (job title, annual income)
  • Vehicle information (the Ford model you’re interested in) 
By the time you submit this application, our financers will know enough about your financial background to draw up a personalized payment plan. Before you know it, we’ll be in contact with you to further discuss your finance or leasing options.
We also offer Acceleride, which allows drivers to go through the entire car buy process completely online.
In just three simple steps, you can:
  • Choose the model you want
  • Review financing (including any trade-ins or specials that may apply)
  • Choose a time and date when we can drop off your new ride!
A perfect solution for those who can’t make it to any in-person meetings.
Ford Financing
Expert Ford Service Center
At Ira Ford Auburn, we believe that excellent customer service continues even after you drive off the lot. That's why we offer a state-of-the-art service department to take care of all your maintenance and repair needs. Our facility is staffed by Ford-certified technicians who are committed to keeping your vehicle running smoothly- they’ve seen it all when it comes to auto care. From routine oil changes to complex engine diagnostics, we’ve got you covered.
We use the latest diagnostic equipment and techniques to ensure speedy and accurate service. Thanks to knowledgeable team members and the latest in tools and equipment, you can rest easy knowing your Ford will be taken care of. Schedule your next appointment online or give us a call; either way, we make it easy for you to keep your Ford in top shape.
Ford Service
Genuine Ford Parts Center
We understand that sometimes you'd rather take the DIY route when it comes to maintaining your Ford. For those moments, our OEM Ford parts department has got you covered. Stocking a wide variety of authentic Ford parts and accessories, we offer everything you need to keep your vehicle performing at its best.
Why opt for genuine Ford parts? These components are specifically designed to fit and function perfectly with your Ford model, ensuring optimal performance and longevity. Whether you need a replacement air filter, new brake pads, or even a set of custom wheels, you'll find it all at our parts center. And if we don't have the part you're looking for, we'll gladly order it for you.
Choose Ira Ford Auburn as Your Local Ford Dealer near Southbridge MA today!
At Ira Ford Auburn, we have all the things you need to make your next car-buying experience a success. From our welcoming and friendly sales team to our skilled and experienced financiers, we’re here to help.
Next time you’re near the Southbridge, Massachusetts, neighborhood, stop by our showroom for a grand tour of our Ford models.

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780 Washington Street, Auburn, MA, 01501
Ira Ford Auburn 42.183084, -071.853128.